Well, the Ninja BN701 is advertised as the machine that crushes frozen fruit with zero effort. Is it? I ran a juice bar for seven years, and I've burned out more blender motors in a single summer than most people will own in a lifetime.
I've tested the current crop of mid-priced machines against my old shop's standards: fifty smoothies per machine, frozen mango, kale stems, nut butter, and bucket ice.
Here's what survived, what died, and what's actually worth your money for frozen fruit.

Ninja Professional Plus BN701
Crushes a full tray of ice and frozen mango without stalling, Auto-iQ cycles do the thinking
Visit on Amazon →
Hamilton Beach Power Elite Blender For Smoothies With Wave Action System
All the power you need to: Mix, puree, chop, crush ice, and more - with only 5 simple buttons. With 700 watts of peak blending power in this milkshake blender. Do not fill blender jar beyond the 3-Cup
Visit on Amazon →
Ninja BL660 Professional Compact Smoothie & Food Processing Blender, 1100-Wat...
Product Description Bring professional power to your kitchen with the Ninja Professional Blender & Nutri Ninja Cups, a powerful countertop blender engineered for ice crushing, smooth ble
Visit on Amazon →

Ninja Professional Blender, 1000W, Total Crushing Tech, 72oz Pitcher, BL610
The older tank that's still kicking
Visit on Amazon →
Ninja Professional Blender 2.0, 1200W, Auto-iQ, 72oz Pitcher, BR201AMZ
Product Description Bring professional power to your kitchen with the Ninja Professional Blender & Nutri Ninja Cups, a powerful countertop blender engineered for ice crushing, smooth ble
Visit on Amazon →How I test
My dog Otis, a 65-pound lab who believes every blender is a food dispenser, supervises every test. He's knocked two pitchers off the counter, so I know which locks actually hold. My method is simple: I make fifty smoothies per machine. Frozen fruit, greens, nut butter, ice by the bucket. If a blender survives that, it's earned its place.
The flax seed test matters too. Flax seeds are small, stubborn, and they reveal whether a blender actually pulls everything down into the blades. One owner said their Ninja "never completely incorporated the flax seeds." That's the test.
The Ninja Professional Plus BN701
The lid scratches "VERY easily." That's the first thing multiple owners mention, and it's true. The surface is oddly soft, and after a month of normal use, mine looks like it went through a dishwasher with sand. It's infuriating because you see it every single day.
But here's the thing. At ~$100, this is the sweet spot. Owners call it "powerful and solid" and "great value for the money." I agree. The 1400W motor handles frozen fruit without stalling. The Total Crushing blades turned a full tray of ice into snow in about 20 seconds. The Auto-iQ programs take the guesswork out of blending. You press a button, walk away, come back to a smoothie.
The 72-ounce pitcher handles family batches. My old shop would have gone through three of these in a shift, but for home use, it's the right size. The suction feet keep it planted on the counter even on high.
It's loud on high power. If you're blending before sunrise, the whole house will know. And single servings are a problem. The pitcher works best when filled at least halfway. For one smoothie, you'll be stopping to stir.
I've owned a Ninja for three years at home. That's a good run. The BN701 is a better version of what I've been using.
The Hamilton Beach Power Elite
One owner said it best: "I used to have a Vitamix that cost almost ~$300 and I like this Hamilton Beach blender much better." That's not a paid endorsement. That's a person who spent real money on both and chose the cheaper one.
For ~$40, this shouldn't be this good. But it is. The glass jar is a huge win. No microplastics in your food, and it cleans up better than plastic. Owners call it "quiet," "durable," and "easy to wash."
The Wave Action System pulls ingredients down into the blades. It handles frozen fruit fine for normal household use. It "gets the job done," which is the highest practical compliment I can give.
The catch: it's not a commercial machine. If you're blending for a crowd every day, you'll want more power. But for a family making morning smoothies, this is the smart buy. The ~$40 Hamilton Beach, used daily for two years, costs about five and a half cents per blend. The ~$300 Vitamix, at the same usage, costs over 41 cents.
The Ninja BL660
This one comes with single-serve cups that actually work. That's rare. Most blenders claim single-serve capability and then leave you stirring, shaking, or fighting the tamper. The BL660's 16-ounce cups blend one smoothie cleanly without the pitcher half-full problem.
It's a smaller motor than the BN701, 1000W versus 1400W. You notice it with thick blends. Frozen fruit and almond butter will make it work harder. But for personal smoothies and food processing, it's solid.
The pitcher is 72 ounces, same as the bigger Ninja. The Total Crushing Technology handles ice. It's loud, but they all are at this price.
One owner's unit died after a single session blending paper pulp. She noticed a burning smell during use, finished the job, cleaned it, put it away. Next time: dead. Completely unresponsive. That's a real failure mode. For quick smoothies, it's fine. For heavy-duty projects, don't push it.
The Nutribullet
If you're making one smoothie a day, this is the answer. The 24-ounce cup is the right size for a single serving, and the blades pull everything down without babysitting. No stopping to stir. No tamper fight. It just blends.
The motor is 1000W, which is plenty for frozen fruit in a small cup. It handles ice, frozen berries, spinach, and nut butter without stalling. The suction feet hold it steady.
The limit: 24 ounces max. You're not making family batches or smoothie bowls for a crowd. And the cup is plastic, which means it scratches over time. One owner said it's "beautiful and it's amazing and works great," and I get it. For its purpose, it's the best single-serve machine I've tested.
The Ninja Professional 1000W
This is the older tank. No Auto-iQ, no preset programs. You pulse manually, which is fine if you know what you're doing. The Total Crushing blades handle ice and frozen fruit. The 72-ounce pitcher is the same size as the newer models.
It's louder than the BN701. There's no way around that. And it's not as refined. But it's cheaper, and it's been around long enough that the failure patterns are known. The motor is solid. The lid doesn't scratch as badly as the BN701's.
One owner said their Ninja "quit working" after months of use. That happens with any blender at this price. The question is if you're willing to roll the dice on a ~$90 machine or spend a bit more for a track record.
The Ninja Professional 2.0
This is the newer version of the BN701. 1200W motor, Auto-iQ, 72-ounce pitcher. It's essentially the same machine with a slightly different base. The lid issue is still there. The noise is still there.
The price is about the same as the BN701. If you're choosing between the two, go with whichever is cheaper on the day you're buying. I don't track prices day to day, so I won't pretend to know next week's. But the performance is identical.
The burning smell warning
Here's what keeps showing up in owner reviews: a burning electrical smell on first use is not something to ignore. One owner reported exactly that, and the next time she went to use the blender, it was dead. Completely unresponsive. She checked outlets, checked the cord, tried everything.
That's not user error. That's a manufacturing defect. If you smell burning, stop using the machine. Send it back. Don't finish the job and hope it'll be fine.
The lid problem
This is a real, recurring issue across multiple machines. The Ninja's lid scratches easily. The Hamilton Beach's lid is difficult to remove. And if you lose the lid or a critical piece during cleaning, you're stuck.
My advice: test the lid in the store. If it's hard to remove or feels flimsy, walk away. You'll be dealing with that lid every single day.
Which one should you buy
Choose the Ninja BN701 if you're making family batches and want the Auto-iQ convenience. It's ~$100, it crushes frozen fruit without stalling, and it'll last you a few years. Just don't look at the lid too closely.
Choose the Hamilton Beach Power Elite if you want a glass pitcher and don't mind stirring occasionally. At ~$40, it's the best value in this lineup. One owner ditched a ~$300 Vitamix for it. That tells you something.
Choose the Nutribullet if you're making one smoothie a day and want zero babysitting. The single-serve cup actually works, which is rare.
Skip the BL660 if you're blending thick mixtures regularly. The smaller motor struggles. And skip anything if you smell burning on first use. That's the motor telling you something. Listen.
I've burned out more blender motors in one summer than most people will own in a lifetime. The ones that survived my shop were the ones with real power, glass jars, and motors that didn't quit. The BN701 is the closest thing to that at a home price. The Hamilton Beach is the smart money. And if you're blending one smoothie a day, the Nutribullet is the one that actually gets the job done.
